Patagonia is a world renowned outdoor apparel brand known for its sustainable approach to business and do-good mission. They sell a variety of eco-conscious products mainly focusing on outdoor wear. They also offer regular day to day clothes for those who don't frequently go into the wilderness, making it a brand suitable for all types of people. Patagonia puts a strong emphasis on the sustainability of their company, using a high proportion of eco-friendly materials including recycled materials in their production. They have also started various initiatives and practices to ensure that their products are not only great for the user, but also for our planet.

• Has a “1% earth tax”, which is donated to various groups ranging from protecting biodiversity to halting climate change
• Invests in regenerative organic practices that improves soil health and reduces greenhouse gas emissions. 
• Of their entire product lineup, 87% is made using recycled materials
• Accept recycled Patagonia products from customers and give them away to local grassroots environmentally conscious communities in seasonal campaigns