PÜRA VÏDA was founded in 2014 in Indonesia with the intention of providing healthy, convenient, and nutritious snacks and treats delivered straight to your door. The brand came about through a passion for cooking, fitness, and enjoyment for sharing food with others. In March 2017, its operations were expanded to Hong Kong in order to cater to the needs of on-the-go and health conscious individuals in the city.

• All product offerings are vegan, with the primary ingredient being granola
• Food is made without any added sugars or preservatives
• Sustainable packaging for products
• All foods are manufactured in Hong Kong